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Peddler claims to be the world’s first crowd-buying marketplace, and has officially launched in the UK with the intention of transforming the way shoppers buy online, offering deals to help people save money this year.
Launched in late 2017, the unique money saving website lets you shop together with like-minded communities to get the things you love for less, with an average of 30-40 per cent off big household brands.
With tightening budgets in January, Peddler aims to help shoppers save money with hundreds of offers across technology, kitchenware and children’s toys.
The site uses machine learning to connect groups of shoppers straight to sellers, cutting out the middle man and taking on the giants of e-commerce.
Shoppers team up with friends, their own social network or other Peddler users around the globe, harnessing the power of the crowd rather than buying individually, to get better bulk prices.
As well as snapping up items already listed, Peddler users can suggest any product they want to the community for other shoppers to register their interest.
Whether it's a new juicer to start the year off on a health kick, or headphones to finally learn a new language, users have the option to team up for discounts on the things you want.
Founder James Klymowsky started the company after realising the world of e-commerce could benefit from connecting shoppers with like-minded people online, seeing the power behind online communities as an opportunity to innovate e-commerce and the way we shop.
Klymowsky says, 'The world is more connected than ever and it seemed strange to us that people were still buying products online on their own. Levels of social connectivity, like we see in so many other industries, hadn’t transferred to e-commerce yet.
'We created Peddler to encourage shoppers to connect and bring consumer costs down through people power. Why buy a product for £300 on your own if you can get it for £200 by teaming up with eight other like-minded people who want the same thing?'